I’m an Argentinian copywriter and Creative Director who loves taking challenges as opportunities. That resilience helped me collaborate with world-class brands such as Coca-Cola, Unilever, Procter & Gamble, GSK, Subway, Under Armour, Toyota, Scotiabank, Samsung and Greenpeace.
I was born in Buenos Aires, where I enjoyed working at renowned agencies like Leo Burnett, Grey, Del Campo Saatchi & Saatchi and Ogilvy.
More recently, Wunderman and Cheil were the agencies that allowed me to fulfil my interest in adopting new digital technologies.
My passion for creativity allowed me to win prestigious advertising awards at Cannes, LIA, D&AD, New York Festivals, EL OJO de Iberoamérica, SOL de San Sebastián, FIAP, among others.
Since 2015 I reside in Panama City with my husband and two children, where I am a member of Cheil’s Global Creative board leading Samsung communication for Central America.