A graduate in English Literature from St. Xaviers College Mumbai, I have had 18 years’ experience working as a copywriter in various top ad agencies in Mumbai and Dubai including Ogilvy and Lowe. I have also worked as a freelancer for various publications like Verve magazine and Mother’s World, editing and contributing articles. Recently, I worked in a holistic Communications role, where I handled social media marketing, PR and more for a cultural centre and restaurant in Mumbai. I have worked on brand building, marketing strategy, digital and web content, social media marketing, 360 degree campaigns and print collateral for industries ranging from beauty to real estate, life insurance to food, healthcare to oil and gas. The list is long. I can write engaging and compelling copy for your website, social media, brochures or any other collateral you may need. I can also help name your brand, with concept notes and manifestoes that capture the essence of what you want to say. All I need is a clear brief – and we’re good to go!